Education in general and adult learning, in particular, has undergone a massive transformation in recent times. While the basic premise of adult learning still remains the same, the proliferation of digital content, mobile-optimized training content, and bite-sized videos have ushered in an era of revitalized content experience.
The following sections discuss why it is vital to understand adult learning principles and ways you can create the best content experience for adults to promote your products or services.
How is Adult Learning Different From Other Forms of Learning?
Adult learning refers to a particular type of learning where the learner immerses themselves in the practical process of learning rather than memorizing stuff. Adult learners generally want a creative classroom where they can involve themselves in developing easy solutions to complex problems and take ownership of learning.
Before discovering the best ways to create a top-class content experience for adult learners, let’s find out the types of learning that excite adult learners.
- Transformative Learning – Some adult learners believe that learning must be impactful and transformational. It must equip the learner to face and conquer new challenges. Online content delivery platforms allow you to test the learners by giving them advanced tasks that look interesting but are challenging enough to sharpen their skills.
- Self-Directed Learning – Proponents of self-directed learning believe that adult learning also takes place outside the context of standardized classroom teaching. Adult learners generally like to learn at their own pace and need an online content delivery platform that plays the role of an enabler rather than a trainer or instructor.
- Experiential Learning – Supporters of experiential learning argue that adult learning is a collection of multiple experiences – the more the learner experiences, the better they learn. Online content delivery platforms let you sift through numerous formats to offer a fascinating content experience.
So, when it comes to adult learning, transformative, self-directed, and experiential are the three learning techniques you can focus on to make your content more relevant for the adult learner. Let’s now understand the top ways to design and develop content experiences for adult learners in the following sections.
Top Ways to Create Incredible Content Experiences For Adult Learners
Modern-day progressive companies and corporate organizations do not shy away from investing in technology, especially when training and upskilling their staff. In fact, a survey found that 59% of L&D managers considered training and upskilling as their top priorities in 2021. However, when it comes to training employees (read, adult learners), the conventional techniques are primarily unsuccessful.
Here are the top trends and ways to create fantastic content experiences for adult learners:
- The Changing Role of The L&D Department
The L&D department is moving away from its traditional role of controlling the A to Z of training.
Previously, training managers had to arrange the training facility, look after logistics, invite the participants and trainers, and care for the refreshment and other needs of the stakeholders. Moreover, after the training ended, the training managers had to prepare detailed reports by analyzing various metrics required to gauge the training program’s efficiency.
Fast forward to 2021, and content delivery platforms, such as Kytes, are making this as easy as 1-2-3. A content delivery platform provides you with a seamless content delivery mechanism for all your training needs. All you need to do is create the content, upload them on the platform, and choose the people you want to share the content with.
A futuristic content delivery platform takes away the pain of arranging the logistics, sending invites, compiling reports, and managing the event since all of it is done automatically. Such internet-based content experience offers a win-win proposition for both adult learners and the L&D department. The L&D department saves money by moving online, and the adult learners (read, employees) take higher ownership over learning.
- Teaching is So Old-School; It’s The Era of Content Enablement
The training requirements and the mentality of an adult learner are a lot different from school students. As a training provider, you cannot apply the same principles for training both. So, it’s time to move away from the conventional chalk-and-talk teaching method and make learning more immersive. As a fact, making your training materials and method more immersive is the only way to increase the satisfaction level of adult learners and make learning highly impactful.
Research shows that e-Learning enhances the learners’ retention rates between 25% and 60%. And, over 42% of US corporate institutions admitted that eLearning has led to an increase in their gross income. Also, companies with a functional training program generate 218% higher revenue/ employee and 24% more profit margins. The IT major IBM saved around US$ 200 million after moving to eLearning.
An online content delivery platform lets you transfer the ownership of learning from the teacher to the learner. They can learn at their own pace and at a time they prefer. As learning becomes self-chosen and self-paced, the training manager can make better data-driven decisions and save their precious time.
- Make Some Room For Interactive Learning
The proliferation of digital media has made it possible for learners to experiment with multiple learning styles. For example, while some prefer listening to the audio, others may choose video-based learning. And, for some learners, one-to-one interaction is all they need to understand the subject matter well.
A high-quality online content delivery platform lets you design content for each type of learner. You can create a training program with videos, images, eBooks, animations, simulations, and assessments. Also, you don’t need to visit multiple platforms to develop such training resources, as the content delivery platform makes it all possible.
Are You Ready For The Kytes Experience?
If you have been looking for a cost-efficient content delivery platform to provide a multi-sensory digital experience to your customers, Kytes is all you need.
Whether delivering multi-format content or enabling your consumers to experience a next-gen user interface, Kytes is all set to make you amazed. Presently, adult learners need content that can be easily accessed through desktop or mobile. Kytes lets you optimize the content to suit any digital device, whether big or small. Hence, learners get the convenience of learning anywhere, anytime.
Do you need more reasons to check Kytes? The free 1GB+10 Users’ Starter monthly plan is all set to welcome your consumers into a new world of seamless content experience and offer a thrilling, distraction-free digital learning experience. Click on this link to learn more.
