We charge the card on a recurring monthly basis, or annually upfront, as per your plan. If you choose the annual plan, we deduct the amount for the 12 months upfront. Note that this is why you get a discounted price on the annual plan, compared to the monthly one. In the monthly plan, we deduct the amount every month.

An active user is any unique user who has accessed at least one content item in a month.
The Philosophy of our Pricing: REASONABLENESS: Our pricing is based not on how many people you have distributed content with, the number of distribution lists or how many content items were read by your users. We don’t penalize you if your content is a raging success! We don’t penalize you for trying to reach out to more people! We only charge you when your users actually show interest in the content you have shared with them. Then, your business delivers value to your users; and then we share that value as well. When more unique users access your content, you get more active users on your system. When they stop being interested in your content, we stop considering them as active users.

The way your plan works is: it provides a ceiling – a maximum number – of active users in a period. It is a fixed amount each month (or year). There is no concept of partial billing in our pricing plans. Therefore, if you signed up for a 500 user monthly plan, the amount charged each month is the same. Whether you had zero, 10 or 500 users does not matter. However, if you have 506 users in a month, for that month alone, you will get an additional invoice for the 6 extra users at the rate specified in your plan for additional users.